I’m a simple sort of guy, so simple, straight-forward messages usually resonate very well with me. And when there crafted by 
high-class people who not only “talk the talk”, but also “walk the walk” --- then I’m especially impressed. Darren Root is one of those people and his recently launched consultancy, RootWorks, has a laser focus on helping small and medium sized accounting firms prosper by following three words. DEFINE. COMMUNICATE. DELIVER. So very simple to say, and yet so very hard to actually …. well ….. deliver! Some of you may already know Darren, but for those that don’t he’s an 
Indiana practitioner with a keen eye to workflow, technology, and best practices. The RootWorks system leads to Darren’s trademarked “Next Generation Accounting Firm”. Both are worth a look-see.
gll
